Operations
Video Marketing Agencies Operating Workflow: From Brief to Handover
A practical workflow for video marketing agencies, from an agreed brief and production plan to copyright, accessible formats, approval and a documented handover.
Archive
October 2026
Measurement
Video marketing agencies measurement mistakes: six reporting errors to fix, with a decision table
A buyer's listicle on the video marketing agencies measurement mistakes that distort reporting, with a decision table on situations, choices and what to avoid.
Costs and pricing
Video marketing agencies: eight quote lines, each priced as a unit times a quantity
Eight lines of a video marketing agency quote, each priced as unit times quantity, with a worked example and the crew-status and insurance rules on two lines.
Costs and pricing
Video marketing agency contracts: the rights, VAT, revision and pass-through terms that change your bill
A guide to the contract terms that change what a video marketing agency costs: written rights, VAT, revisions, pass-through costs and payment dates, with an invented budget to show the arithmetic.
Costs and pricing
Video marketing pricing models: how agency fees work
Video marketing pricing models: retainers, project fees, day rates, performance fees and media buying, with illustrative figures and buyer questions.
Audience research
Why Welsh-language video campaigns need different production planning in Cardiff
A video production company in Cardiff plans Welsh-language campaigns differently: bilingual scripting, casting, accessibility and two-language budgets.
Rules and ethics
Which video projects can qualify for UK film tax relief?
A video production company can rarely claim UK film tax relief or expenditure credits on commercial work: the cultural test and BFI certification set limits.
Reviews
Video marketing agency costs in London compared with Manchester and Glasgow
Video marketing agency day rates, crew costs and studio hire compared across London, Manchester and Glasgow, with the regional price drivers behind each quote.
Rules and ethics
Six checks on ASA and CAP Code claims in UK video marketing
Video marketing agency teams can use six checks against CAP Code rules and ASA rulings to keep UK video ads compliant and avoid costly sanctions.
Outlook
Seasonal planning for a video marketing agency in Edinburgh
Video marketing agency planning in Edinburgh tracks the Festival and Hogmanay peaks, visitor surges and shoot lead times so crews and budgets hold.
Reviews
Leeds video production rates and Yorkshire film-friendly locations
Video production company rates in Leeds, Yorkshire filming locations, permits and crew costs explained for brands and producers planning regional shoots.
Rules and ethics
How UK GDPR and PECR shape video marketing agency audience data
A video marketing agency handling UK audience data must apply ICO consent rules, PECR cookie rules and a lawful basis for every direct marketing campaign.
Reviews
What a Manchester video production company quote includes
What a Manchester video production company quote includes: crew day rates, studio fees, kit hire, post-production and a worked two-day shoot.
Reviews
What Belfast and Dublin video production rates and rules for both markets mean for your brief
Illustrative Belfast and Dublin day rates, one agency versus two thresholds, ASA CAP and ASAI clearance, currency and VAT clauses for cross border video campaigns.
Rules and ethics
An IR35 overview for UK video production companies hiring freelancers
Video production company IR35 guide: HMRC status tests, deemed employment PAYE, contract wording, small company exemption, CEST and records.